diago, your AI voice agent, answers every inbound call instantly. Books the workshop into your DMS. Qualifies the lead. Updates the CRM. Fluent in South African English — Afrikaans too — 24/7, with zero human intervention.
Across the SA automotive market, dealer floors miss more than a third of their inbound calls — most of them inside ordinary business hours. The cost shows up in the workshop diary and the sales pipeline. Both.
diago doesn't replace your team. It replaces the missed calls. Every inbound call gets picked up, qualified, and resolved — or warm-handed-off to the right human with full context.
Within two rings. Day, night, holiday, load-shedding. No queues, no menu trees, no hold music.
Service, parts, sales, status. SA English on every call; Afrikaans on the first syllable when the caller switches.
Pulls live DMS availability. Books the right slot. Confirms by SMS. Or qualifies the lead and routes it.
Transcript, sentiment, next-best-action, structured fields — pushed to your CRM automatically.
Five capabilities. One agent. Voice and text, native to your DMS and CRM. Drop diago in beside your existing team — or let it take the after-hours, the peak-hours, and the languages your service writers don't speak.
Service queries, parts questions, status look-ups, sales enquiries — diago handles them all, in native SA English (Afrikaans too), with the warmth of a real receptionist and the speed of an agent that never has to put you on hold.
Live technician availability. Right service category. Right slot. Confirmed via SMS, dropped into the customer's calendar.
Caller asks. diago reads your live service record. Answers in plain language.
Read moreConfirms intent, budget, timing. Hot leads to sales, with context attached.
Read moreService reminders, RDV confirmations, trade-in nudges, NPS calls — all outbound.
Read moreConnects — subject to your DMS and its compatibility — to Kerridge SA, Lightstone, Automate, and the SA telephony you already use (Euphoria Telecom, 3CX). Salesforce, HubSpot & Zoho out the box.
Every call transcribed. Every booking attributed. Every missed lead surfaced. The first time a dealer principal will actually know what's happening on their service line — minute by minute, in plain numbers.
diago Africa is the South African chapter of a proven European engine. Same architecture, retuned for our market — our accents, our languages, our DMSes, our POPIA, and our power grid.
Code-switching handled natively. No menus. Detection on the first syllable.
SA data residency, consent capture, audit-ready transcripts. Information officer registered.
Hosted off-site on redundant infrastructure. Your dealership goes dark — diago doesn't.
South African onboarding, training, and ongoing optimisation — in your time zone, by people who know the dealer floor.
Sign-up to first live call — most groups go live inside 2–4 weeks, depending on integration scope.
The South African aftermarket is on a 9-year tear — projected to grow USD 2.27bn between 2024 and 2033. Every percentage point of recovered call answer rate moves real numbers.
diago was founded in Paris in December 2023 by three co-founders: two Polytechnique-trained AI engineers, and the former Managing Director of Stellantis France with three decades on the dealer floor.
In 24 months, diago became the default voice agent for European automotive aftersales — now handling 250,000+ calls a month across 400+ dealerships. The same engine is rolling out across Africa, starting with South Africa.
Per-rooftop, in Rand. The productivity gains — recovered bookings, qualified leads, freed-up reception time — typically outrun the subscription many times over. Book a demo for a tailored quote.
For independent dealerships getting the phone line under control.
For mid-size dealerships. DMS booking (where supported), lead qualification, outbound follow-up.
For multi-rooftop, multi-brand dealer groups. Custom integrations, dedicated CSM.
Real feedback from European dealer groups. We'll have South African voices here too once the first SA case studies wrap up in the coming weeks.
"The workshop is booked out three days ahead. We don't watch the missed-call list anymore — there isn't one."
"Our sales consultants now only call leads that are actually buying. Conversion is up 22% this quarter."
"Set-up took us 26 days. By week six the dashboard told a different story than I'd ever seen for that branch."
Book a demo and we'll run diago live on a real call from your service desk — you'll hear exactly how it answers, books and qualifies, and watch it land in the dashboard. Then we scope a tailored quote for your group.